It’s true, homes aren’t selling quite as fast as they were at the peak of the pandemic market frenzy. But let’s put things in perspective: according to recent data from Realtor.com, the typical home still sells faster than it did pre-2020.
So even though you may not get five offers in 24 hours (like we saw during those ultra-competitive months), homes that are priced right and well-prepared are still moving quickly.
Why the Delay for Some? It Comes Down to Strategy
Let’s look at what separates the fast sellers from the ones that linger:
1. Smart, Strategic Pricing
Overpricing is one of the fastest ways to turn buyers off. Many sellers aim high thinking they can always drop the price later, but that often leads to longer market time and reduced interest.
What works:
- Reviewing recent comparable sales in your area
- Pricing for where the market is now, not where it was last year
- Trusting your agent’s local knowledge and experience
“A well-priced home creates urgency and often leads to better offers,” – JoAnne Hamberg-Magurn, Broker/Owner at Real Estate Exchange
2. Nail the First Impression
Curb appeal matters, and so does the way your home feels the moment someone steps inside. Buyers form opinions fast, and first impressions can make or break a showing.
Tips to make it shine:
- Freshen up landscaping and entryways
- Declutter and depersonalize living spaces
- Consider a neutral paint refresh if needed
3. Professional Marketing Makes a Difference
A blurry photo or bare-bones listing just won’t cut it anymore. Today’s buyers are starting their search online, your listing needs to grab their attention and make them want to see more.
Your listing should include:
- High-quality, well-lit photography
- Thoughtful descriptions that highlight the home’s best features
- Promotion across all major real estate websites and social media channels
4. Location Still Plays a Role
We’ve all heard it: “location, location, location.” And while you can’t move your house, you can highlight what makes your neighborhood special, including schools, trails, restaurants, or community amenities.
Pro tip: A good agent will help showcase the lifestyle that comes with your home, not just the property itself.
The Bottom Line
Homes that sell quickly don’t just get lucky, they’re supported by a strong strategy, solid pricing, and marketing that makes buyers take notice. If you’re thinking about selling, let’s talk. We’ll create a plan that gets your home noticed, shown, and SOLD.
Ready to make a move? Reach out today and let’s get started.
